Background

YVR and Pacific Family Network have collaborated to establish Paper Planes Café, a unique coffee bar staffed by individuals with diverse abilities from the neurodiverse community.

Purpose

Paper Planes Café aims to empower its staff by equipping them with the skills and experience they need to succeed in the workforce.

Solution

The branding Paper Planes Café incorporates elements from the PAFN, including the plane icon, fonts, and vibrant colours. The contrast and bright green hues create visually striking designs amidst the bustling airport, projecting a sense of hope, inclusivity, and empowerment.